15 Years of Transformation: From Sponge to Vitality Venture
Founded in 2009, Sponge Consultancy redefined how organisations meet, learn, and grow. We turned meetings into dynamic spaces for real alignment, not just top-down updates, and transformed passive attendees into engaged co-creators. We reinvented stale training formats into immersive experiences where skills actually stuck.
Yet over time, we uncovered a deeper truth: Even the best frameworks fall short when leaders themselves aren’t clear. After seeing 80% of workshop gains vanish when leaders were stressed, we knew we had to go deeper. By 2025, our focus shifted to where transformation truly begins: within.
​
-- Pauline Wong
Let's talk.
From Facilitating Teams to Freeing Minds
For 15 years, Sponge Consultancy redefined how teams meet and learn. But by 2025, patterns emerged: The most 'effective' workshops still couldn’t compensate for leaders’ unresolved blockages. That’s when we pivoted - from fixing systems to freeing minds.
The Science of Unblocking Leaders
What I discovered in those 15 years wasn’t just a problem, it was a pattern. Leaders came to us with operational challenges, but their real barriers were invisible: stress clouding decisions, outdated subconscious scripts, and energy drains masquerading as 'busyness'.
My background in cognitive diversity, neuro-energetic kinesiology, and facilitation design gave me a unique lens. Where others saw stubborn workplace issues, I saw the human roots. And the solution wasn’t another tool - it was neural rewiring to help leaders shed old mental scripts, aligning their automatic responses with their authentic core values so they could finally lead as the fullest version of themselves.
Vitality Venture sits at the intersection of:
-
How leaders think (20+ years decoding brains with HBDI)
-
How groups transform (15 years facilitating ‘aha’ moments)
-
How bodies sustain performance (7 years in holistic health)
All powered by neuroscience and distilled into one 10-pillar framework for unstoppable leadership.
Your Leadership, Unblocked
Foundational leadership development equips you with essential skills - but even the best training falls short when subconscious blockages sabotage your potential.
Vitality Venture bridges that gap. We don't replace foundational learning; we activate it by rewiring the hidden mental patterns that prevent you from applying your knowledge consistently. Think of it as the missing piece - where leadership development gives you the tools, we ensure your mind is fully optimised to use them.​
2025 research confirms what we've long known - even the best leadership training hits a wall when subconscious blockers remain. Vitality Venture's neural rewiring closes this gap - helping leaders actually apply what they learn.